Newspaper readership varies by platform

New research from News Media Canada confirms that 88% of Canadians read a newspaper on any platform (print/digital) each...

2018: Newspapers 24/7 Fact Sheet

New research from News Media Canada confirms that Canadians are dedicated newspaper readers.  Nine out of ten adults read a newspaper...

New research finds that nine in ten Canadians read newspapers weekly

Every week, regardless of platform, 88% of Canadians read newspapers in print, on computers, on tablets or on a...

How an integrated media campaign boosted sales with one car manufacturer

For Bob Redinger, president and general manager of Mississauga’s Ready Honda, maintaining the relevance of the company’s marketing efforts...

Public access does not mean public notice

The government has an obligation to inform Canadians about programs, services, policies and decisions.  Research proves that Canadians want...

People who read newspapers and people who have money have one thing in common

News Media Canada has released an updated series of industry ads, in both print and digital format, that underscore...

People who read newspapers and people who have money have one thing in common

Newspaper ads, both print and online, play a key role in helping people make their banking and investment decisions. Newspapers...

New Presentation: Newspaper Media Drive Automotive Sales

News Media Canada has a new automotive presentation available, designed to accompany the recently released fact sheet that confirms the influential...

Fact Sheet: Newspaper Media Drive Automotive Sales

Research released in 2017 by News Media Canada finds that newspapers, in print and digital platforms, are highly influential...

Newspapers 24/7 – Newspaper Media Reach all Target Groups

While overall newspaper readership through the week may appear similar for different age demographics (from 83% to 87%) there...