New car buyers are dedicated newspaper readers
Recent research from Newspapers Canada shows that newspapers, in any format, are the most impactful medium at all stages...
Community newspapers are engaging
Engagement is essential to advertising effectiveness. Newspapers are a “lean-in” medium where consumers are actively engaged, physically paying attention...
Business Decision Makers are dedicated newspaper readers across all platforms
Nine in ten (91%) Business Decision Makers (BDMs*) read newspaper content in print, on their desktop/laptop, on their phone...
Nine in ten new car buyers read newspapers
New vehicle purchasers are dedicated newspaper readers across all platforms. Nine in ten new car buyers read newspaper content in...
Nine in ten young adults read newspapers
Newspapers Canada has released a new fact sheet providing an overview of the top line results for Canadian adults...
Webinar: Community Newspapers Drive Results
Community Newspapers Drive Results is the latest research release from Newspapers Canada. This study explores engagement with the printed...
New Research: Community Newspapers Drive Results 2016
Newspapers Canada is pleased to release new research, funded by Canadian Heritage, that explores engagement with printed community newspapers...
Nine out of ten adults read newspapers
Newspapers Canada continues to track newspaper readership across different platforms and by time of day.
The most recent study, 2016: Newspapers 24/7,...
Boomers are dedicated newspaper readers across all platforms
Nine in ten (88%) Boomers (Canadians aged 45-64) read newspaper content in print, on their desktop/laptop computer, on their...
Nine of ten Canadians read newspapers
Newspapers Canada continues to research newspaper readership across different platforms and by time of day. The most recent study,...