Why Google dominates advertising markets
News Media Canada is happy to share with all members are forthcoming journal article written by Dina Srinivasan. The...
How Google abuses its position as a dominant platform to strong-arm news publishers
This White Paper, published earlier this year by the U.S.-based News Media Alliance examines many areas where the strength...
Local shopping habits will be a major post-pandemic force
Data from an Accenture survey shows that Canadians will continue to have a lingering uneasiness in public spaces for...
Snapshot 2020: Canada’s newspapers have a total weekly circulation of almost 34 million
Canada’s newspaper industry includes both daily and community newspapers, with a combined total of 1,047 titles. Last year's Snapshot...
Rising Canadian retail sales create opportunities for local businesses
Statistics Canada reports that retail sales increased by 24% in June 2020 with the total retail sales coming to a...
Changes in flyer reading habits during COVID-19
New research obtained from the Canadian Grocer suggests that a large portion of Canadian shoppers in 2020 are avid readers of...
Who is paying for news in Canada?
New research suggests that more Canadians are paying for news online since the start of the COVID-19 pandemic. In the...
Research shows consumers engage with trustworthy platforms
According to the Global Web Index data published in Strategy, 95 per cent of people have been spending more time...
Traditional advertising to increase in 2020 and beyond
Consumers are increasingly turning to traditional media platforms for news and information, rather than social media news sources. TV...
Canadian ad spend fell more than 36 per cent from March to May
A recent article in The Message highlights new data showing that ad spending across major advertising markets has declined dramatically due...