Community Newspapers Drive Results

Printed community newspaper readers are engaged with newspaper content across all platforms. The Community Newspapers Drive Results 2016 research study, funded by Canadian Heritage,...

Vividata: Baby Boomers are strong newspaper readers

Research from the most recent Vividata survey confirms the love affair that Boomers have with their printed newspapers. Six out of ten Boomers read yesterday’s...
Vividata

Vividata: Six out of ten adults read a newspaper yesterday

Results from the most recent Vividata study confirm that Canadian adults are still reading newspapers on a daily basis. In the top 20 markets,...
Vividata

Local community newspaper readership is strong

Eight out of ten Canadians (82%) are local community newspaper readers, according to Vividata research. When asked about how often they read community newspapers, the...

Newspaper sites: 20 Tweetable Truths for 2011

Newspapers Canada has updated this promotional piece with 20 new facts showcasing newspaper site vitality in 140 characters or less. Use the data in...

Smartphone adoption 48% among mobile users aged 18-34

Almost half of Canadian mobile users aged 18 to 34 own a smartphone according to a new report released by the Canadian Wireless Telecommunications...

Statistics Canada releases August 2015 data for Large Retailers Monthly Survey

Statistics Canada has released August 2015 data from their Monthly Survey of Large Retailers (LMR). Year-over-year sales for total commodities were down 3.7%, with...

New readership research highlights – Moms: Flick and ClickHERS

New research from Newspapers Canada demonstrates that women with children read newspapers in all formats: print, website, tablet and phone. But in particular, Moms...

European study compares user experience on social media vs. traditional media

A new study from Amsterdam-based research institute SWOCC provides interesting insights on user experiences across eight of the most popular social media platforms: Facebook,...

Automotive research planned for 2016

Newspapers Canada will be repeating its Automotive research this year to update Path-to-Purchase data on the Automotive industry – Newspaper Media Drive Results. The...