This holiday season remind your readers to support local businesses. As a result of the pandemic only 36% of small businesses are making normal sales, according to data from CFIB.
Small businesses (including local newspapers) are the heartbeat of communities across this country, bringing great products to Canadians, creating jobs and sponsoring local sports teams. But they are struggling due to COVID-19 and now, more than ever, they need support.
Three quarters of newspaper readers (74%) believe it is important to support the advertisers in their local newspapers.
News Media Canada has a series of ads (in print and digital formats) designed to remind your readers to support local businesses. Encouraging your community to shop locally is critical to the survival of small businesses.