Quick Facts on Digital Newspapers
Newspapers Canada has released a new Fact Sheet offering 20 top facts on newspapers delivered via website, PDF and...
New Industry Ad Campaign for use by newspapers
Newspapers Canada is excited to launch our new print and online advertising campaign for your newspaper’s use. Recently, Newspapers...
Share your newspaper advertising success stories
Newspaper Canada is always looking for excellent examples of newspaper advertising that demonstrate the continued vitality of the medium...
Innovative Advertising blog: Toronto Star makes front-page history
In this edition of our Innovative Advertising blog, Sandy MacLeod, vice-president of consumer marketing and strategy for Toronto Star,...
Flyers Work!
Regardless of which medium or study measures flyers, research proves that flyers are indeed well read and effective at...
Newspaper Association of America: Conference Summary
Suzanne Raitt, VP of Marketing & Innovation at the Canadian Newspaper Association, attended the May 26-28 NAA newspaper conference...
FAQs: Marketing/Sales/Advertising
By: Suzanne Raitt, Newspapers Canada
As VP Marketing and Innovation at Newspapers Canada, I travel across Canada visiting media planners,...
‘Local Matters’ fact sheet available to download
Local news continues to be a driving force for newspaper engagement, readers, and advertisers.
Download the new Local Matters fact sheet highlighting...
Newspapers Canada partners with Strategy to showcase the power of newspapers
Newspapers Canada is teaming up with Strategy magazine on The Power of Newspapers, a special newspaper-themed magazine supplement demonstrating...
Case Study: Cineplex – Right Audience, Right Time
Newspapers are wonderful source for what to do locally. Movies, for instance, are released each Friday and newspapers are...