The Globe and Mail launches new brand campaign
The Globe and Mail has launched a new brand campaign and a refreshed Report on Business magazine.
Created with Cossette,...
News Media Canada launches new industry ad campaign: ‘On the same page’
News Media Canada is pleased to release a new industry ad campaign for members to promote the most recent Newspapers 24/7...
New Fact Sheet on Federal Government advertising spending now available
Despite the fact that Canadians want to see government spending in newspapers, the federal government continues to spend a...
Support your local economy with the Proud Advertiser campaign
Member community newspapers can still sign up for the Proud Advertiser Program Benefit. As long as you can run at...
Newspapers 24/7 – Newspaper Media Reach all Target Groups
While overall newspaper readership through the week may appear similar for different age demographics (from 83% to 87%) there...
Newspapers 24/7 fact sheet now available
Four out of five people in Canada (83%) read newspapers, in either print or digital format, at least once a week—essentially...
New Research: Community Newspapers Drive Results 2017
News Media Canada is pleased to release the 2017 follow up study that profiles community newspaper readers, explores engagement...
New updates to social media meme campaign released
Newspapers Canada is happy to release the latest version of social media meme campaign.
Featuring Jill, Doug, Léa, and Henri,...
Fact Sheet: Newspapers facilitate the automotive path-to-purchase process
Seven out of ten community newspaper readers report that they read or look at the automotive ads that appear...
Impact of newspaper ad frequency is significant
Advertising awareness can be significantly increased with frequency and newspapers are incredibly effective.
Across all media the first couple of...