Boomers are dedicated newspaper readers across all platforms

Nine in ten (88%) Boomers (Canadians aged 45-64) read newspaper content in print, on their desktop/laptop computer, on their...

Small space ads highlight power of local newspapers

News Media Canada has produced a series of small space ads that member newspapers can run in their papers...

Community newspaper readers are engaged with advertising and respond to ads with action

New research from News Media Canada, Local Newspapers: Trusted and True, finds that half of community newspaper readers report advertising, flyers...

Local Matters

News Media Canada has developed a new campaign for 2019 (“Proud Advertiser”) that is designed to remind advertisers and consumers...

Fun facts for Dauphin Herald readers during National Newspaper Week 2023

As part of the annual celebration this year, the Dauphin Herald shared some fun facts about their newspaper and...

Supporting a healthy, responsible media ecosystem

A few weeks ago, we told you about the Canadian Media Manifesto, an initiative of the Canadian Media Directors’...

Tired of winter? WestJet Vacations encourages Toronto Star readers to “Escape Today”

In the middle of this bitterly cold winter, the Toronto Star brought a spectacular 8 page feature travel content...

UPDATE on SPOT Fake News Online campaign

News Media Canada’s program on media literacy is set to launch on September 16 with a nation-wide campaign in newspapers, promoting a...

Community newspapers are engaging

Engagement is essential to advertising effectiveness. Newspapers are a “lean-in” medium where consumers are actively engaged, physically paying attention...

Fact Sheet: New snapshot on daily newspapers now available

A new fact sheet from News Media Canada provides a snapshot of the daily newspaper industry with data on circulation, revenue...