Canadians want government advertising in newspapers: report
New research indicates that almost three-quarters of Canadians consider newspapers to be the most appropriate media for advertising information...
New Research: Community Newspapers Drive Results 2017
News Media Canada is pleased to release the 2017 follow up study that profiles community newspaper readers, explores engagement...
Study finds social media users not interested in buying
Recent research from eMarketer demonstrates how Facebook users engage with ads. One key finding: many consumers just aren’t interesting...
Report: Small business spending on media to increase
Research from various sources in the U.S. point to increased marketing spending in 2017 on traditional and digital media...
Traditional media essential to optimized campaigns
A 2016 study by the Advertising Research Foundation (ARF) advocates placing the bulk of advertising dollars in traditional media...
Traditional media is the most trusted source: Edelman
According to the 2016 Edelman Trust Barometer, traditional media (66 per cent) tops the list of leading trusted sources...
New Research: Newspapers work for travel in 2017
According to the Conference Board of Canada, travel to and within Canada is expected to grow in 2017 as...
Latest industry revenue report now available
Newspapers Canada is pleased to release the latest daily newspaper revenue numbers for Q3 2016.
Revenue data is collected for print...
‘Shareable Stats on Newspapers’ fact sheet now available
Newspapers Canada is pleased to release a new factsheet to accompany the 2016 Publishers Presentation, 17 Shareable Stats on...
Second quarter 2016 revenue report now available
Newspapers Canada reports quarterly on daily newspaper revenues in the following categories: print advertising, online and mobile advertising, and...