Statistics Canada Reports 2013 Total Operating Revenue for Magazines at $2 billion
Statistics Canada has released their report on periodical publishing revenues from 2013, down slightly from the previous survey in...
New study: Connecting to Canadians with Community Newspapers
Three quarters of Canadians (73%) in non-urban centres read a community newspaper according to a new study titled Connecting...
CNA releases 2010 circ rates comparison report
The 2010 Circulation Rates and Data Analysis report has been released by the Canadian Newspaper Association. A new Digital...
Newspapers reach all generations, research shows
While many think they’ve abandoned the newspapers for greener digital pastures, the younger generations are also strong readers of...
Research shows how readers access newspaper content
According to Vividata’s Fall 2019 study, Boomers are more likely to access digital newspaper content directly, while Millennials navigate...
New Vividata readership study to be released next week
This coming Wednesday, February 9th, Vividata will release its latest readership study to all members in good standing. The...
New Research: Canadians still purchase from brick and mortar stores
New research from Totum Research and AdWest Marketing explores the differences between urban and rural Canadians relating to shopping...
New research finds newspaper readers are confident in spotting fake news
According to recent research from News Media Canada, almost two-thirds (63%) of newspaper readers felt they could determine if...
GDP up marginally in August but retail sales growth slowing
The August 2015 data from StatCan indicates that real gross domestic product (GDP) increased marginally (0.1%) following increases in...
Two-thirds trust Traditional Media for news and information, new research shows
Trust continues to be an essential measure for success and the latest Edelman Trust Barometer results reinforce this. Trusted companies have...