Press Gazette, a U.K.-based organization which reports on British journalism, has launched a campaign to highlight the damage that digital behemoths Google and Facebook will have on eroding the economic sustainability of media organizations.
"We want Google and Facebook to become more responsible digital citizens, acting in a way that allows diverse digital news sources rather than gorging themselves on all the available digital advertising in a way which will lead smaller players to starve," says the organization's press release.
This is a concern that is top-of-mind for many Canadian publishers, too. The Public Policy Forum noted in their recent report The Shattered Mirror: News, Democracy and Trust in the Digital Age how a broken industry business model is compounded by Google and Facebook's consolidation of digital revenue distribution.
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