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Local business news website launches in Saskatchewan

allSaskatchewan.com is pleased to be launching business news coverage in the province this week from staff reporters based in Saskatoon and Regina. Alex MacPherson, Saskatchewan’s best-known...

Digital reading habit fuels newspaper readership: Research

News Media Canada has measured print and digital readership since 2012, and as digital reading increases, so does overall readership of newspaper content.  In...

Torstar and Enthusiast Gaming partner to bring news to Gen Z...

Torstar and Enthusiast Gaming have announced a joint venture to create an online news platform aimed at Gen Z communities in English-speaking countries around...

The Globe and Mail’s dynamic paywall increases subscriptions

The Globe and Mail has seen a 51 per cent increase in digital subscriptions thanks to their dynamic paywall, a new piece written by...

Reuters Institute releases 2021 Digital News Report

The Reuters Institute for the Study of Journalism released the 2021 edition of its Digital News Report earlier this week. The annual overview of the...

Cross-platform readership consistent across generations, research shows

Data from the 2021 Spring Vividata study (released May 12, 2021) confirms consistent print/digital cross-platform reading habits across generations. In the major markets measured,...

Newspaper media reach all target groups during COVID-19

Research conducted in November 2020 by Totum Research confirms that newspaper readership is strong, reporting that 87% of adults 18+ read newspaper content weekly...

Google and Facebook control the internet advertising market in Canada

Google and Facebook continue to dominate the $8.8 billion internet advertising market in Canada. In 2019, for example, their combined share of the online...

Industry campaign: If Parliament doesn’t deliver, local news dies

News Media Canada has new creative elements to help you support the Levelling the Digital Playing Field initiative. Publishers are encouraged to run this new...

Millennials turn to traditional media to supplement digital content

New research from MTM’s latest report finds that traditional media still plays a big role with Millennials. Specifically, their research finds that Millennials are supplementing...