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Newspapers 24/7: Different generations access newspapers in new ways

Younger generations are powering a shift in consumption habits, whether it is through print/e-papers, podcasts or smart speakers. Millennials were the original digital natives, but...

Newspapers 24/7 fact sheet now available

Four out of five people in Canada (83%) read newspapers, in either print or digital format, at least once a week—essentially unchanged from the inaugural study...

News Media Canada launches new industry ad campaign: ‘On the same...

News Media Canada is pleased to release a new industry ad campaign for members to promote the most recent Newspapers 24/7 survey results. Whether they are thumbing...

2023 Newspapers 24/7 research confirms that four out of five Canadians...

Every week almost 30 million newspapers are delivered across the country.  Four out of five people in Canada (83%) read newspaper content each week and trust...

Newspapers 24/7:2022 additional fact sheet now available for download

News Media Canada has just released a second fact sheet as part of the Newspapers 24/7: 2022 study material. Designed as a handout or presentation follow-up...

News Media Canada releases new Newspapers 24/7:2022 fact sheet

Many things have changed in the 10 years since the first Newspapers 24/7 study was released in 2012.  However, weekly newspaper readership essentially remains the...

New Newspapers 24/7:2022 readership research that will spark conversation

News Media Canada’s latest research presentation – Newspapers 24/7: 2022 - shows that newspaper readership remains strong in the digital age.  The original study, launched...

Younger Canadians read newspapers, almost as much as Boomers

When asked about their newspaper reading habits Millennials confirm their preference for reading newspaper content on their phones. About 88% of Millennials, representing about a...

2019 Newspapers 24/7 small space ads available for download

Earlier this month the seventh annual Newspapers 24/7 report was released confirming that 88% of Canadians read newspaper content weekly, in print or digital formats. ...

Research shows Canadians frequent news outlets daily

Research from Vividata and Kantar finds that 48% of Canadian news audiences catch up on news several times a day using various sources. Another...