Cancer Research UK: case study

With a focus on education and understanding, this case study spotlights a campaign that takes you through the history...

SPOT Fake News Online program launches September 16

On Monday September 16, News Media Canada will launch SPOT Fake News Online, a media literacy tool designed to help Canadians ‘SPOT’...

National Newspaper Week 2019: Mark your calendars!

This year we will celebrate National Newspaper Week from Sunday October 6 to Saturday October 12. Once again, this is our opportunity to...

UPDATE on SPOT Fake News Online campaign

News Media Canada’s program on media literacy is set to launch on September 16 with a nation-wide campaign in newspapers, promoting a...

Learn how to SPOT Fake News Online

News Media Canada will be launching a unique media literacy program on September 16, designed to teach Canadians of...

Public access does not mean public notice

News Media Canada has a number of resources available online relating to the issue of public notice. Government has a duty to inform...

What is engagement and why is it important to advertising?

Advertising is about more than awareness or exposure.  Effective advertising is about engagement. News Media Canada, with the support of the...

New fact sheet available: Newspapers are engaging

This new fact sheet highlights engagement research to be released next week from News Media Canada. How can advertisers motivate...

Local information drives community newspaper readership

News Media Canada continue to explore the reasons for reading community newspapers and one thing never changes: Local information...

‘Newspapers Matter’ advertisements available for download

Looking for filler ads?  Want to remind your readers that Newspapers Matter, Now More Than Ever? News Media Canada has ad material for...