Frequency in newspapers works: presentation

To effectively advertise a brand's message, advertisers need to reach consumers multiple times in order to build familiarity. Explore the...

World press trends: Ad revenues to increase, circulation relatively stable

The World Association of Newspapers and News Publishers (WAN-IFRA) has released its annual world press trends update. According to...

Traditional media is the most trusted source: Edelman

According to the 2016 Edelman Trust Barometer, traditional media (66 per cent) tops the list of leading trusted sources...

Q3 2014 Linage Report now available

The Q3 2014 linage report and Run of Press spreadsheet are now available online. There are 52 newspapers participating...

New bacteria strain could convert old newspapers into biofuel

Waste paper might someday become a rich source of fuel thanks to a new scientific discovery. Researchers at Tulane...

New Vividata readership study to be released next week

This coming Wednesday, February 9th, Vividata will release its latest readership study to all members in good standing. The...

Newspapers still deliver in print

Every week 79 per cent of Canadian adults read a newspaper in print or digital format, in the top...

2021 circulation Snapshot report now available

New data compiled by News Media Canada shows that the newspaper industry (daily and community newspapers) circulated more than...

Canadians want government advertising in newspapers

Almost three quarters (72 per cent) of Canadians say the most appropriate media for advertising government programs and services...

Media trust has increased in Canada

A new survey suggests Canadians remain skeptical of their country’s media and institutions, but traditional news outlets are faring...