Newspapers played an important role in examining anti-terror legislation
Canada’s three major daily newspapers played an important role in scrutinizing the government’s anti-terror legislation according to new research...
Young Adults are reading newspapers
Vividata’s new cross-platform data confirms that almost half of young adults surveyed are reading newspapers. Newspapers reached 56% of...
Automotive research planned for 2016
Newspapers Canada will be repeating its Automotive research this year to update Path-to-Purchase data on the Automotive industry –...
Newspapers influential in Financial category
Vividata collects a wealth of information on the financial industry and newspapers including ownership of various financial products, media...
Community Newspapers are a billion dollar industry
Total 2014 advertising revenue for community newspapers in Canada was $968 million. Community newspapers also reported an additional $90...
Newspapers are top traditional media source to influence purchase decisions
The most recent Vividata research finds that almost a quarter (22%) of Canadians live in households who expect to...
Mobile decisions influenced by newspapers
Research from the most recent Vividata study shows that newspapers are a top source of information for choosing wireless...
81% of Canadians are reading newspapers
The latest research from Vividata confirms that more than eight out of ten Canadians report reading a newspaper in...
Vividata releases Local Market Newspaper Study
Vividata has released updated readership data for 35 daily newspapers in 30 markets in its Q2 2015 Local Market...
Statistics Canada report: Black Friday impact on retail sales
Statistics Canada has released a report on the effects of Black Friday on total retail spending (2006, 2011, 2014)...