Revised: Q2 2013 Daily Newspaper Revenue Report

Newspapers Canada has released an updated version of its Q2 2013 revenue report for daily newspapers. After several enquiries...

Research shows Canadians frequent news outlets daily

Research from Vividata and Kantar finds that 48% of Canadian news audiences catch up on news several times a...

Snapshot of Canadian Internet users

More than 8 out of 10 Canadians accessed the internet on a regular basis in 2009 – according to...

Newspapers help facilitate automotive path-to-purchase

In a recent survey of more than 2,400 Canadians, newspapers were rated useful for finding specific automotive pricing/financing offers,...

Research shows newspapers, their sites and apps trusted for reliable COVID information

Data from the Spring 2021 Vividata study confirms that Canadians trust newspaper content in print and digital formats for...

Newspapers are top traditional media source to influence automotive purchase decisions

The most recent Vividata research finds that almost a quarter (22%) of Canadians live in households that expect to...

Nielsen: Shoppers still like print

A new Nielsen research study reports that 90% of American shoppers still want print, more than 70% want email...

Community newspapers drive results

Research proves that community newspaper readers notice the vehicle ads in their paper. Automotive ads in newspapers are also influential...

Digital newspaper readership continues to grow, research shows

On a weekly basis, daily newspaper brands reach over two out of three adults across Canada. Just under 21...

Vividata releases first Summer Study of the Canadian Consumer since 2018

Vividata has released their new SCC | Study of the Canadian Consumer for Summer 2023, helping provide useful data...